Building a Customer Success team? Start with customer feedback

TLDR: Building a Customer Success Team? Start with Customer Feedback

The genesis of a customer success team is often “ready, fire, aim”.  Somebody has to manage the growing customer base, and quickly.

But the team should start with a purpose, or else you risk mismatching your hires to the needs of the job. How do you define that purpose? Use customer feedback to create the team charter.

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